TradePending’s Hot Takes series returns with special guest Dave Spannhake from Reunion Marketing. Yes, we’re putting our own spin on the popular YouTube series “Hot Ones”, where we interview our…

Live Demo and Q&A AutoBio, enables dealership employees to tell the full “story” of every vehicle they have for sale.  In this video we discuss:  How to make your sales…

Selling cars ain’t easy, and it’s definitely not getting any easier. Fortunately, Jonathan Dawson of Sellchology can level up your sales game from recruiting and training to sharpening overall sales…

There’s the official “marketing approved” release below, but here’s the quick skinny about TradePending’s newest product, AutoBio. AutoBio makes every sales person an instant vehicle expert and skilled communicator, and…

What I’m about to say is borderline heresy in marketing…Hey marketers, you don’t have to test everything.  Marketers love to test things to see which wording, which copy, which button,…

  Staying ahead in automotive requires dealerships to market differently. The numbers that Kraft Nissan in Tallahassee, FL are putting up are outstanding: generating 500 new first-party leads a month…

TradePending brings its spin on the popular “Hot Ones” YouTube series where we’ll interview our local leaders and celebrities in automotive. Yes, we’ll be eating progressively spicier chicken wings as…

In this live session, Stephanie Clark, Marketing Manager of Bob Ruth Ford, breaks down their successful approach to social media marketing. She’ll share what’s working for them, experiments they’ve tried…

History is littered with some truly dumb wars. The Pastry War saw a French pastry chef demand reparations when his shop was looted just outside of Mexico City in 1832….

Is it a coincidence that we hosted a live discussion about analytics on 3.14 at 1:59 EST? Absolutely not. Join TradePending and two exceptional speakers as we explore the key…

There’s never a dull moment in automotive, and 2022 sure had its fair share of tumult. We consider ourselves fortunate to be a part of such a dynamic industry. Just…

We wrapped our 2023 Sales Kickoff in Charleston, SC last week and awarded the winners of our annual President’s Club. These sales professionals exceeded their goals for 2022 (look how…