This article originally appeared on Forbes.com The automotive industry and car dealerships have been on a wild ride the past few years, and it doesn’t show any signs of slowing….

The Schomp Automotive Group’s Catherine Bandstra delivers key insights to their dealerships and leaders on a daily basis. She’s developed a few key measurements and best practices for performance analytics…

The time to migrate to Google Analytics 4 is now! Join us along with online marketing expert, George Nenni, as we take a deep dive into the bizarre new world…

Payments are your solution to get customers engaged by quickly showing them how much they can afford, and talking about something other than price. Current solutions for payment calculations are…

The automotive retail industry looks at Carvana with a mix of sheer awe and total distrust. We admire them for their marketing savvy as they continue to push messaging of…

This article originally appeared on Forbes.com Two things in life are guaranteed: death and taxes. If we could add a third thing, it would be that a car dealer is…

A Changing World The 2021 used car market in one word: weird. The limited supply of new inventory from manufacturers launched an all-out battle for acquiring used cars. Greater demand…

At the beginning of each year, we survey consumers and dealers to better understand what motivates them. The results: the more things change, the more they stay the same. Consumers…

Not only is David Metter the former CMO of MileOne, former CEO of AutoHook, and a TradePending board member, he’s also wicked smart and always enjoyable to listen to.  He’s…

The automotive industry is experiencing a once-in-a-lifetime moment right now. New car inventory is at an all-time low and many local dealerships are struggling to source inventory, yet many of them are…

Although most people prefer to buy vehicles in person at a dealership, it’s safe to say that almost everyone searches online first before deciding to come in and take a…

Sourcing pre-owned inventory continues to be a daily struggle for dealerships across America, and it’s not getting any easier. In this webinar, we are reviewing the top reasons why dealers…