The good news keeps on coming. We’re proud to announce that Superlatives, our dynamic inventory merchandising and sales enablement product, won the 2021 Automotive Website Award for Website Merchandising.
- Superlatives highlights what makes your used vehicles unique and your new inventory different from your competitors’. Conversations begin with value, rather than a race to the bottom on price.
- We use real-time market data to showcase each vehicle’s supply and demand in your local market. At a glance, consumers see average time on the market, high demand vehicles, quick sellers, and more. When presented with market-driven facts, shoppers act with greater urgency to purchase their next car or truck.
- Every sales rep is now an expert on every piece of inventory. Superlatives provides market-relevant and vehicle-specific talking points for their everyday customer interactions.
Check out the AWA team’s full review of Superlatives, and you can watch their summary below as well.