Webinar
Hot Takes with Reunion Marketing
TradePending’s Hot Takes series returns with special guest Dave Spannhake from Reunion Marketing. Yes, we’re putting our own spin on the popular YouTube series “Hot Ones”, where we interview…
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TradePending TV
Favorite Part of TradePending’s Market Report: The Transparency
The TradePending market report is packed with tons of valuable information for both the dealer and consumer, but this one part is my favorite. When someone is on a…
TradePending TV
Killer Stats from Service Lane Sourcing
We’ve got a really interesting story to share today about sourcing from the service drive, and we’re pulling in an assist from our friends at FRIKINtech. When TradePending talks…
Webinar
THE AutoBio Demo
Live Demo and Q&A AutoBio, enables dealership employees to tell the full “story” of every vehicle they have for sale. In this video we discuss: How to make your sales…
TradePending TV
Where Does TradePending Get Its Values From?
How does TradePending value cars? It’s time to set the record straight about where TradePending gets its values from. Spoiler alert, it’s not from books. We’ve been valuing…
TradePending TV
The Beautiful Simplicity and Security of Appointing A Vendor Manager
It’s no secret that us software vendors, and partners, and partner vendors want to stay in contact with you, the you being our customers and the team at your…
TradePending TV
5 Steps to Align Marketing to your Dealership’s Sales Goals
If you’re on a marketing team or running one and not thinking about the company’s revenue goals, it’s time to start thinking about the company’s revenue goals. Welcome to…
Webinar
Level Up Your Sales Game
Selling cars ain’t easy, and it’s definitely not getting any easier. Fortunately, Jonathan Dawson of Sellchology can level up your sales game from recruiting and training to sharpening overall sales…
TradePending TV
Marketing Heresy! Don’t Test Everything
What I’m about to say is borderline heresy in marketing…Hey marketers, you don’t have to test everything. Marketers love to test things to see which wording, which copy, which button,…
Webinar
Up and to the Right: Increase Be-Back leads and Acquisition by 10%
Staying ahead in automotive requires dealerships to market differently. The numbers that Kraft Nissan in Tallahassee, FL are putting up are outstanding: generating 500 new first-party leads a month…
TradePending TV
Is It Okay For Software Providers to Compete with Their Customers?
Is it bad when your software providers compete with you for customers? It’s crazy we even have to ask this question. We don’t all do it, but there’s…
TradePending TV
Dont Test Everything
What I’m about to say is borderline heresy in marketing…Hey marketers, you don’t have to test everything. Marketers love to test things to see which wording, which copy, which…