
Software that Converts Website Traffic into Leads
300% More Leads
Used by thousands of auto dealers, SNAP powers inventory sourcing leads, SNAP Offer provides accurate trade-in offers, AutoAPR delivers payment leads, while Superlatives boosts online inventory merchandising.

Dealerships Trust TradePending
The Authority in Vehicle Valuations
“I’ve seen all the tools available for dealership websites, and SNAP is hands down the simplest and most effective product for conversion and lead generation.”
JUSTIN BRUN, ACTON TOYOTA OF LITTLETON, DIRECTOR OF MARKETING AND E-COMMERCE
“After we implemented Superlatives, our BDC teams experienced something they’d never seen before with customers: customers were calling in, asking about and commenting on the Superlatives badges. TradePending turns website visitors into active conversations.”
JIM CONGDON, BURRITT MOTORS
Learn more about TradePending
Our solutions
Praised By Our Customers

HIGHER PERFORMING LEADS
“AutoAPR offers everything a consumer needs to have a good digital experience while providing the information to help my team increase conversions. Today, AutoAPR is one of our highest performing lead sources, and the ROI is through the roof!”
David Gonzalez, GM of Courtesy CDJR Superstition Springs
SUPERLATIVES CREATED URGENCY
“Because our customers finally see what makes our inventory unique with Superlatives, two great things happen. First, they’ve got more incentive and urgency to visit our dealership. Second, our conversations with customers focus on the unique value of each vehicle, instead of starting with price negotiations immediately.”
John Bartle, Hebert’s Town and Country
VISITORS STARTED THE CONVERSATIONS
“After we implemented Superlatives, our BDC teams experienced something they’d never seen before with customers: Customers were calling in, asking about and commenting on the Superlatives badges. TradePending turns website visitors into active conversations.”
Jim Congdon, Burritt Motors
TRADE-IN LEADS DOUBLED
“After years of following the OEM herd, I was introduced to SNAP, by TradePending, and I was hooked. We were happy to see our trade leads literally double when we added SNAP to all our sites.”
Peter Deiser, Director of E-Commerce, Ed Morse Automotive Group
MOST EFFECTIVE LEAD GENERATION
“I’ve seen all the tools available for dealership websites, and SNAP is hands down the simplest and most effective product for conversion and lead generation.”
Acton Toyota of Littleton, Director of Marketing and E-Commerce at Dynamic Beacon