Trade grows trade-in leads 300-400%
Your Highest ROI Website Conversion Tool
Trade converts your website traffic to leads more effectively and affordably than any other solution in the market today. Pencil Trade out and we’ll be your #1 or #2 highest ROI.
High Quantity & High Quality First-Party Leads
Use One Trade-in Process, Not Two
Previously dealers had to choose between high converting trade-in tools or lengthy, rigid, and cumbersome online and in-store forms to let consumers value their trade-in.
Offer offer’s unique flow combines both approaches into a single solution, creating both high quantity and high quality leads.
Trade keeps your shoppers on your site.
We Build Your Brand. Not Ours.
Instead of spending our advertising dollars to compete with you directly for brand awareness and impressions, we keep shoppers engaged with your site for trade-in valuations. We believe that you should own the customer relationship, not vendors. We don’t re-sell leads, you own your leads.
Values relevant to your market & strategy
Real-time, local market data
Values are localized to your dealership and retail sales, not to book values, wholesale prices, or national averages
Trade gives you complete control.
Configurability wins, every time.
Your team can configure the factors that influence trade-in costs for every vehicle on your lot. This ensures the trade-in values are appropriate to your market, while your customers have better and more informed conversations with your team.
OFFER BACKED OPTION
Don’t want the vehicle, but still need the deal? Offer Guarantee utilizes CarOffer to take care of cars you want to pass on. Pick up and payment included.
The Hot Leads Report
Do you know who visits your site & browses vehicles? We track & deliver high closing percentage leads daily.
60%+ leads from mobile! Trade's mobile optimization turns visitors into customers.
Fast to Implement & Integrate
Digital teams love Trade. It's up in days on homepage, SRP, VDP & custom landing page.
Create your own questions to help a consumer value their trade-in, or use our default list. This ensures values will be accurate in your local market.
Adjustable Additions & Deductions
Adjust how a trade-in’s potential value increases or decreases based on responses to questions, your questions.
VDP View History
See consumer's vehicle views to know their preferences. Be prepared with the right inventory for higher conversion rates, without asking.
Keep sales team focused with verified leads. Our phone/email verification delivers trade-in value to consumer's phone/inbox, reinforcing your relationship.
Sharing is Caring
Consumers share trade-in value with household decision makers. Dealers quickly share values in-store, or via phone, text, and email conversations.
"I’ve seen all the tools available for dealership websites, and Trade is hands down the simplest and most effective product for conversion and lead generation."
I’ve seen and used may different trade tool in my career. TradePending is the first tool that actually uses real market data when conducting vehicle valuations. In this market it's crucial we are as transparent as possible with our clients, as well as giving them the best value possible for their trade. Trade is extremely easy to use, giving our client a quick and easy to read trade valuation in seconds!
"This is by the far the best approach to managing the trade-in process, both online and in-store, that we've ever seen. We keep lead flow high, move interested customers closer farther down the funnel, and have control over the values to ensure accuracy with our market."
"We made a pile of money". (Grossing 32k front and back on four vehicles)