We’ve made a huge upgrade to our trade-in tool, and the best part? It’s 100% free. (Check out the official press release here)
Video Now Include With Trade Tool
We’re giving your customers the ability to send in a walk-around video of their car as a part of the online process. TradePending customers, our favorite people in the world, y’all come see us at NADA and we’ll show you how it works. Everyone else can come, too.
Our Approach Is Different
But wait! Don’t other trade tools do this? Not really, and definitely not the way we’re doing it.
Our approach is giving the customer the ability to send in a walk-around video AFTER they’ve completed the form and received their market report with their car’s value.
Everybody else pretty much just does pictures and wants this done as a part of the form fill, which absolutely kills website conversion.
Being on your couch and having to walk outside to snap pictures of your 2019 Camry stops people in their tracks. Our competitors that do include video do so as a part of the in-store process.
Quantity and Quality of Leads
Here’s why this matters: you get super motivated leads without sacrificing your website conversion. These people are motivated! Your Used Car Manager now also gets a much better understanding of the vehicles he or she most wants to acquire.
And did we mention this new feature is included free? Find us at NADA (Booth 851) and we’ll give you the tour.
