The pandemic accelerated an already growing trend: the decoupling of used vehicle acquisition from new & used car sales. The consumer feels less tethered than ever before to conduct their trade and purchase with the same dealer. The result is the increasing battle for used car inventory, playing out on your television, radio, in your local market, and through acquisitions. Join industry leader Ron Frey and TradePending CEO Brice Englert as they untangle exactly what this trend means for both the franchise and independent dealers. For the automotive leaders that see themselves as “skating where the puck is going”, this is a must-see webinar.
Presented by DrivingSales