Chapel Hill, NC – TradePending, a leading provider of real-time automotive valuation data, is proud to announce a new offering to Toyota SmartPath and Lexus Monogram dealers. This new functionality enables customers to include trade-in valuations in the Toyota SmartPath and Lexus Monogram payment estimators on participating Toyota and Lexus dealer websites via the TradePending API.  This functionality is available as an option for Toyota SmartPath and Lexus Monogram dealers where permitted.

One of the most important steps in purchasing a new or used car involves trading in an existing vehicle. When shopping for a vehicle online, consumers need accurate and transparent information about their car in order to facilitate their purchase.

By integrating TradePending valuations into SmartPath and Monogram, consumers on a participating dealer’s website would get consistent values for their trade-in, regardless of where they start the valuation process.

The integration of TradePending’s API enables the ability to leverage comprehensive and up-to-date market data to assess trade-in values accurately. TradePending’s valuation methodology determines a vehicle’s worth by measuring the local retail “ask” prices of comparable vehicles, and adjusting those values daily.

“TradePending is thrilled to partner with Toyota and Lexus as a trade-in valuation option for SmartPath and Monogram dealers.,” stated Brice Englert, CEO of TradePending. “Our mission remains ‘Simple Automotive’ and the combination of our valuation methodology with SmartPath’s and Monorgram’s user-friendly approach offers a seamless trade-in experience.”

About TradePending

TradePending’s mission is “simple automotive,” bringing dealers and consumers together across North America. Over 4,000- dealerships across the United States and Canada utilize the company’s sales enablement and website conversion platform to educate and inform their customers, to simplify and shorten the sales process, and to convert their website traffic into new opportunities. The platform includes integrated solutions for trade-in valuations, single-price offers, monthly payment calculators, creative inventory merchandising, and detailed vehicle reports.The TradePending API provides industry partners with proprietary market data to power their own products and services. https://www.tradepending.com