Isn’t it awesome when you can get car shoppers to voluntarily share really interesting and helpful info about themselves without you having to ask?
There’s a simple way to do that in our Payments product.
As someone goes through the process of calculating a monthly payment, you can present them your own custom incentives.
Having someone self-select for incentives based upon their military service, if they’re a first responder, or a teacher gives your team great insight into who you’re working with.
You can do whatever incentives you want there, but those three are an excellent starting point.
More importantly these incentives help keep the car shopping conversation from focusing solely on price and monthly payment.
If you’re not presenting people with incentives like this when they’re estimating their payments, well, you should.
RESOURCE
Isn’t it awesome when you can get car shoppers to voluntarily share really interesting and helpful info about themselves without you having to ask?
There’s a simple way to do that in our Payments product.
As someone goes through the process of calculating a monthly payment, you can present them your own custom incentives.
Having someone self-select for incentives based upon their military service, if they’re a first responder, or a teacher gives your team great insight into who you’re working with.
You can do whatever incentives you want there, but those three are an excellent starting point.
More importantly these incentives help keep the car shopping conversation from focusing solely on price and monthly payment.
If you’re not presenting people with incentives like this when they’re estimating their payments, well, you should.